Film Production Companies NYC

Although video production has been around for as long as film and television has existed, it's still a new marketing avenue for a lot of businesses. Many people are curious about how it works when you hire promotional advertising companies to create a video for you. Here's a breakdown of the process so you know what to expect.

Pre-Production

We will host a series of meetings with you to get an idea for what you'd like to see on screen, what your major talking points are, and any industry-specific jargon we need to know before we get started. Then we'll start writing a script to creatively translate that information to your viewers.

Production

Once we have a script, we'll share it with you to get your feedback. Please be brutal! We want you to be happy with the final product, which is why we invite you to share your thoughts and ideas every step of the way. This is where you tell us what you love, and also what we got wrong.

The next step is to develop a storyboard, which we will again share with you until it's just right. This step isn't required for all videos, such as testimonials or corporate videos with on-location shooting.

Post-Production

After everything has been approved, we will film it all and our editors will get to work putting together the best shots into a cohesive final product. Again, we'll share with you to get your feedback and make any necessary changes. This is typically accomplished in about one week, but can vary based on the length of the video and the time it takes to review and approve.

Promotional Advertising Companies in New York City

MinusL is one of the top film production companies NYC businesses trust for high-quality video. Contact us today to learn more about what we do!